Skechers Shape Ups in the Press
Skechers Shape Ups are regularly appearing in the press with features in newspaper and magazines across the UK. The new range of Shape Up trainers has received reviews in Cosmopolitan, OK! and many more magazines with an enormous worldwide circulation.
As a fashionable trainer than can help you to shape up without setting foot in a gym, Skechers Shape-Ups have enjoyed immediate success, beating MBT trainers on price and competing with other forms of fitness footwear on comfort and style.
Designed to mimic the effects of barefoot walking, Skechers Shape Ups give you an extra workout while you walk by working the toning muscles in the legs, buttocks, back and abs harder for rapid improvements in strength and posture.
Recently, Shape Ups have undergone a clinical case study to become officially certified fitness shoes with rapid results. Read the Skechers Shape Ups clinical case study.
In the media the Skechers marketing machine has had great success promoting what will certainly become the world’s most popular fitness shoe, resulting in a growing number of rave reviews from fashion, lifestyle and fitness magazines. Soon Skechers Shape Ups will be on radio and television too!
Cosmopolitan which has a circulation of over 450,000 said:
“If you like the idea of shoes that help you lose weight, but don’t want to risk arrest at the hands of the fashion police, Skechers new range could be for you. Designed to help you lose weight, strengthen your back and reduce cellulite –among other benefits- they also look good.”
OK! Magazine with its circulation of over 508,000 said in their Shape-Up With Sneakers article:
“Here’s a way to tone up that’s so easy you’ll be skipping with joy! Skechers Shape-Ups, £94.99 help burn calories and tone your muscles. The structure of these stylish shoes helps you to simulate walking barefoot on a soft surface meaning your legs, buttock, back and abs have to work harder while you walk.”
As a sensationalist gossip mag, OK! concentrated on the immediate benefits from wearing Shape Ups as a means of toning and burning calories.
Meanwhile S Express, which has sparked over 100 phone calls from consumers with its circulation of 673,000 said:
“Walking is one of the best ways to get fit. It’s fun, it’s free and its an almost effortless way to shoehorn incidental exercise into your day. And thanks to a new range of shoes from Skechers, putting your best foot forward just got even better. Shape-Ups are designed with a curved sole that simulates walking barefoot on sand, maximising the benefits of every step you take. They’ll improve posture and circulation, and tone various muscle groups, strengthening the back and even reducing cellulite. They’re probably the only trainers that will do more for your appearance than a new pair of Manolos.
In Women’s Fitness, Shape Ups dominated the page of their health and fitness product features while highlighting the muscle toning and posture improving benefits of the latest Skechers shoe.
“These funky and functional trainers will help tone your leg and bum muscles and can even reduce cellulite in your thighs! The soles have a soft ‘kinetic wedge’ and dynamic rolling bottom to simulate walking barefoot on sand, which makes your legs and bum work harder.
As a magazine focussed on health and fitness, the reviewer was quick to point out the benefits of wearing Shape Ups shoes which is to tone the muscles while helping to reduce cellulite.
Zest compared the new Skechers Shape Ups to other fitness shoes from MBT trainers to Fit Flop flip flops in their regularly Fit Buys Zest-Tests section with a review of ‘Better-Body Shoes’. Shape Up trainers scored 4 out of 5 stars with reviewers noting the rocking motion created by their simulating the effect of barefoot walking as well as their almost immediate results.
“After getting used to the slight rocking motion, these Shape Ups were incredibly comfortable. I’m currently training for a 100km walk and I definitely noticed an ache in my buttock muscles, which I’m hoping will lead to a more toned derriere after a few more test runs!”
With greater global awareness of
Skechers Shape Ups growing every day as new press releases, features and fitness specialists recommend the latest health and fitness shoe, Skechers have clearly demonstrated the impact of a promoting a great product through every form of media.
