Hi-Tec News

Hi-Tec sponsors squash championships

Hi-Tec is to sponsor the Men's and Women's World Squash Championships for 2008, set to take place October 2008.

The sponsorship continues the brand's lengthy association with the sport, which started in 1974 with the launch of its Hi-Tec squash model which has since gone on to sell over 18 million pairs worldwide.

Frank van Wezel, Chairman of Hi-Tec Sports and life vice president of England Squash, said: "In 1974 Hi-Tec produced the world's first ever sports shoe designed specifically for the game of squash.

"In the 32 years since the Hi-Tec Squash was born, Hi-Tec has been at the forefront of the game both in terms of product innovation and sponsorship of the game from the grass roots through to the professional game."

To coincide with the event, Hi-Tec plans to launch a new series of squash shoes incorporating the very latest advancements in biomechanical research.

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